Tourism isn’t just about attracting visitors; it’s about creating a sustainable source of income and employment opportunities within the local communities. Digital and Entrepreneurial Skills are core to this.
By strengthening the tourism sector in Salima and Zomba, we’re contributing to economic growth, empowering the local workforce, and enhancing the overall livelihoods of the residents.
This edition of the Malawi Wanga (My Malawi Travel) Initiative has a special focus on supporting women-led and youth-led Small and Medium Enterprises (SMEs) and individuals from marginalized communities engaged in various tourism-related trades. We believe that these are the unsung heroes of the local tourism sector, and their success is pivotal for the overall growth of the industry.
